Do you need to discover ways to become profitable on Amazon? Right this moment’s interview is with Stephen from Market SuperHeroes, who sells on Amazon. Stephen used to work at a authorities job. On paper, it appeared like an important gig. However deep down, he needed extra. Extra freedom, extra time, and extra function. That want led…
Do you need to discover ways to become profitable on Amazon?
Right this moment’s interview is with Stephen from Market SuperHeroes, who sells on Amazon.
Stephen used to work at a authorities job. On paper, it appeared like an important gig. However deep down, he needed extra. Extra freedom, extra time, and extra function. That want led him down the trail of on-line enterprise, and finally, to promoting on Amazon.
Now, his Amazon enterprise has handed the $1,000,000 mark yearly, and he teaches others find out how to construct profitable reselling companies too – even when they’re simply getting began and solely have a number of hours every week.
On this interview, Stephen shares precisely how he did it, how a lot you may actually make, and the way rookies can observe the identical easy system to begin making a living on-line. He solutions questions corresponding to:
- Is there actually nonetheless room for brand new Amazon sellers?
- How a lot can somebody really make promoting on Amazon?
- What sort of gadgets are you able to promote on Amazon?
- What are some challenges an individual might face by promoting on Amazon? What occurs to gadgets that don’t promote?
- Plus extra!
For those who’ve ever needed to discover ways to begin an actual Amazon enterprise, it is a must-read!
Stephen additionally put collectively a free step-by-step information: The Easy Amazon Aspect Hustle eBook. It’s filled with suggestions that can assist you get began, what merchandise to search for, and find out how to make your first gross sales – even with simply a few hours every week. Click on right here to seize your free copy and begin studying as we speak!
How I Give up My 9-5 And Made $1.4 Million Final Yr Promoting Merchandise On Amazon
If you wish to discover ways to begin a enterprise promoting on Amazon, this interview is a superb place to get began.
1. Let’s begin along with your story. What had been you doing earlier than Amazon, and the way did this entire factor start?
Over 12 years in the past now, I had what you’d most likely name a “protected” job — working in a authorities function on the Psychological Well being Fee in Dublin, Eire. First rate paycheck, good advantages, stability. However each lunch break, each quiet second, I used to be Googling “find out how to become profitable on-line.” I didn’t need to be caught on this “safe” job without end – as a result of I felt like there was extra. Extra freedom. Extra function. Extra risk.
In fact, the web will throw each rip-off possible at you while you search that stuff. Get-rich-quick “gurus,” crypto schemes, apps that promised passive revenue however paid you pennies in your time. I attempted fairly a number of issues. Most of it didn’t work.
Then, a random dialog modified my life. A buddy of my aunt’s was quietly crushing it with an eCommerce or bodily merchandise enterprise. I didn’t hesitate. I drove throughout the nation to satisfy him and ended up in his freezing chilly warehouse (again then, you needed to do all of this your self – not anymore, fortunately!), studying every part I may about promoting bodily merchandise on-line. It was hands-on, unglamorous, and one of the best crash course I may’ve requested for.
I began with reselling present manufacturers on Amazon. It was an easy, easy technique to study the ropes and get fast wins. Over time, we expanded into personal label (the place you construct your individual branded merchandise) and finally launched Market SuperHeroes to assist others do the identical.
Quick ahead a number of years, and I now run the enterprise with my sister and CEO, Lisa. We work with world-class educators on this house, and we’ve offered tens of millions in product throughout Amazon marketplaces globally.
We now run a web based training platform that’s helped almost 10,000 individuals begin their very own Amazon companies. In 2024, certainly one of our personal Amazon accounts cleared $1.4M in income. And 2025? It’s shaping as much as be even larger.
However right here’s the factor: you don’t have to create the subsequent viral product or be a advertising and marketing genius to do that. You don’t even have to be on digital camera or give you concepts on what to promote. You simply want to know find out how to promote easy, on a regular basis gadgets that individuals already need – and plug into Amazon’s unbelievable success system.
That’s what we educate. And it really works.
2. What does it really imply to “promote on Amazon”? Are you able to clarify this in beginner-friendly phrases?
Completely. Think about this: you discover a product that individuals are already shopping for — say, a selected model of shoe, like Converse. You get a number of packing containers of these sneakers at a reduction from one other retailer (both domestically or on-line), and also you ship them to Amazon’s warehouses.
Now right here’s the magic: Amazon shops these merchandise, lists them for you, handles customer support, ships them out when somebody buys — they do all of the “laborious” stuff. You simply concentrate on discovering merchandise that you may listing at a revenue on Amazon.
That system known as Achievement by Amazon (FBA) — and it’s what means that you can run an actual enterprise in your spare time.

Take into consideration what this implies virtually. When a buyer locations an order in your product, you don’t must do something.
You’re not dashing to pack packing containers, standing in line on the submit workplace, or answering customer support emails at 11 PM. Amazon handles all of that for you!
We educate two foremost methods to get began:
Reselling (Retail/On-line Arbitrage)
You discover discounted gadgets on web sites like Walmart, Boots, and even clearance sections of on-line retailers — then listing and promote them on Amazon for a revenue. It’s beginner-friendly as a result of:
- You can begin small — even with $500 or much less
- You don’t have to create a model or cope with abroad suppliers
- You see outcomes quick — typically in your first week!
This mannequin is what we’ll be speaking extra about in as we speak’s weblog submit!
Wholesale (Speed up Mannequin)
Right here, you purchase branded merchandise straight from home suppliers (for instance, within the USA). You get permission to resell this stuff and sometimes get higher pricing.
Then you definitely listing them on Amazon and purpose to win a share of the Purchase Field — that is the primary “Add to Cart” part on a product web page. When a number of sellers supply the identical merchandise, Amazon rotates who seems there all through the day.
For those who’re priced competitively and meet sure standards, your supply will get featured — which means you can also make gross sales even when others are promoting the identical product.
That is ideally suited when you’ve gotten some traction with reselling and need to scale sooner. Our wholesale professional, Mike, runs this aspect of the coaching, and he’s sensible.
In each fashions, you’re not reinventing the wheel. You’re plugging into an present ecosystem, fixing actual issues with merchandise you already know are already promoting from large manufacturers like Crayola, Fisher Worth, and extra, and taking your slice of the pie.
Right here’s an outline of what the method appears like…


However should you’re a newbie? Kickstart is the right place to begin. And Josh, our reselling professional (and my enterprise companion), is the one who guides you step-by-step inside that program.
Oh, and talking of Kickstart, we put collectively a free e-Ebook lately that may educate you in-depth how this mannequin works and how much outcomes you may anticipate while you get began…
Click on right here to get your free copy now!
3. Is there actually nonetheless room for brand new Amazon sellers? Or is the market saturated?
That is most likely the #1 delusion that retains individuals from beginning. And I get it — Amazon’s huge. However let me be clear: There has by no means been a greater time to begin.
Why? As a result of Amazon is rising sooner than ever. Over 60% of their product gross sales now come from third-party sellers — individuals such as you and me. They want us to maintain up with demand.
And right here’s the kicker: Amazon is a residing, respiration market. Stock ranges shift, costs fluctuate, and sellers come and go. There are at all times gaps — and people gaps are alternatives for good sellers.
In 2024 alone, we noticed complete rookies are available, discover easy merchandise like kitchen instruments or haircare gadgets, and begin producing a whole lot (even hundreds) in month-to-month revenue in a matter of weeks.
Plus, the way in which we educate Amazon promoting isn’t about guessing or “getting fortunate.” It’s strategic. We use confirmed instruments and strategies to spot alternatives — merchandise that individuals are shopping for, that don’t have sufficient competitors, and that we will supply for lower than they promote on Amazon.
So sure, there’s loads of room. For those who observe a system and deal with it like an actual enterprise, the alternatives are extensive open.
4. How a lot can somebody really make doing this?
It relies upon — and I say that to not dodge the query, however as a result of it actually does depend upon a number of issues: how a lot you make investments, how persistently you’re employed, and the way nicely you observe the system.
This isn’t certainly one of these get wealthy fast issues the place I let you know you’re going to be a millionaire subsequent month, and if I did, I’d hope you wouldn’t belief me very a lot. As I share these numbers, know this – we will’t and gained’t promise that you simply’ll have the identical outcomes. In fact, ends in any enterprise might range.
That mentioned, let’s speak actual numbers.
With our Kickstart Reselling methodology, we’ve seen:
- Folks begin with $500–$1,000 and develop to $1,000–$2,000/month in revenue fairly shortly
- Others reinvest and scale to $5,000–$10,000/month
- Some develop additional and use earnings to fund larger stock, finally going full-time
It’s a actual enterprise mannequin that rewards consistency and good selections — however not like most companies, you can begin seeing gross sales inside weeks. Actually, right here’s certainly one of my favourite current tales:
“I despatched my first merchandise into Amazon in March 2024, and made my first gross sales simply 3 days later. That was the proof I wanted that this really works. Since then, I’ve performed over $8,300 in gross sales and I’m monitoring towards $10k. There have been challenges, certain — however I’m studying, I’m promoting, and I’m constructing one thing actual.” — Nicole, Kickstart Reseller
You may take a look at the total interview with Nicole under!
Nicole’s story is such an important instance of what occurs while you observe a confirmed course of. She didn’t go all-in on some fashionable, dangerous product. She adopted the steps, began small, and is now scaling up with confidence.
We constructed this mannequin particularly for individuals like Nicole — individuals who need one thing actual, versatile, and sensible. Whether or not your aim is an additional $1k/month or finally going full-time, reselling on Amazon is without doubt one of the most accessible methods to get there.
5. How a lot time does this take every week? Can I do that with a full-time job?
Completely — and quite a lot of our college students do exactly that.
We name this the 2-Hour Amazon Shortcut as a result of most individuals can run this mannequin in as little as 2 hours per day, or about 10–14 hours every week. That’s sufficient to:
- Discover worthwhile merchandise
- Order and ship them to Amazon
- Monitor your account and observe gross sales
And since Amazon does the packing, transport, returns, and customer support, you’re spending your time on the highest-value duties: sourcing and technique.
You may construct this round your life — early mornings, evenings, weekends. Some individuals even do it throughout lunch breaks at work.
As you develop, you may select to place in additional hours or rent assist. However to get began? A few hours a day is greater than sufficient.
6. What sort of gadgets are you able to promote on Amazon? And the way do you discover them?
The brief reply: lots of the large manufacturers which are already promoting on Amazon — so long as you should buy it cheaper elsewhere.
Right here’s how we educate our college students to search out worthwhile merchandise utilizing our Kickstart Reselling methodology:
- Establish merchandise with confirmed demand
We use particular instruments and knowledge factors (like Finest Sellers Rank, variety of evaluations, and estimated gross sales quantity) to ensure the product is already promoting nicely on Amazon. - Search for worth gaps
That is the core of the reselling mannequin. You’re searching for on a regular basis merchandise which are being offered cheaper someplace else — whether or not that’s Goal, Walmart, Boots, or Finest Purchase. If it’s promoting for $15 on Amazon and you should buy it for $7 elsewhere, that’s a stable lead. - Test the competitors
We keep away from listings the place there are too many different sellers or the place the value is prone to crash. Ideally, we would like merchandise the place there are only some sellers rotating within the Purchase Field — the part the place clients click on “Add to Cart.” That’s the way you make constant gross sales. - Calculate all of your prices
Earlier than shopping for something, we educate you find out how to run the numbers correctly. That features product price, Amazon’s charges, transport, and any prep middle prices — so that you’re clear in your revenue margin earlier than you commit. - Begin small and check
By no means go all-in on a product straight away. We educate you to check a small amount, see how briskly it sells, after which double down on the winners. This retains threat low and confidence excessive as you construct.
Some scorching classes?
- Well being & private care
- Residence and kitchen
- Workplace provides
- Toys
- Grocery gadgets with sturdy demand
Right this moment, you may discover a health accent at a reduction. Subsequent week, it is likely to be a cleansing product. The secret is following the numbers, not your private preferences.
In our free eBook and bonus workshop, we dive deep into what merchandise to promote, what kind of earnings to anticipate, and find out how to discover the very best merchandise to get began with.
Go right here to obtain your copy and watch the bonus workshop.
7. How a lot does it price to begin this sort of enterprise, and the way a lot on a month-to-month foundation to take care of it? What are Amazon’s charges?
Beginning an Amazon reselling enterprise by way of our Kickstart methodology is without doubt one of the most accessible on-line enterprise fashions out there as we speak.
One of many causes reselling is such an important start line is the low upfront price. You don’t want hundreds of {dollars} or enormous stock commitments. Most individuals get began with $500–$1,000 and develop from there.
Right here’s a easy breakdown of the everyday startup and ongoing prices:
- Amazon Vendor Account – $39.99/month for the Skilled plan (really useful)
- Preliminary Stock – You can begin testing with as little as a pair hundred bucks. In contrast to personal label, you don’t want to purchase a whole lot of items of a single product.
- Prep Heart (optionally available) – For those who’re not prepping merchandise your self, many sellers use a prep middle to obtain, examine, label, and ahead merchandise to Amazon. Anticipate $1–$3 per merchandise.
- Transport to Amazon (if self-prepping) – $10–$30 per field, relying on weight/distance.
- Primary provides – If prepping at residence, you may want tape, packing containers, and labels. Funds $50–$100.
One of many greatest benefits of the Kickstart mannequin is that you simply don’t have to go all-in on one product.
You may check a number of gadgets in small portions, see what sells, and scale up the winners. That retains threat low and helps you construct expertise and confidence shortly.
A lot of our college students see their first gross sales — and even their first earnings — inside just some weeks of sending their first merchandise into Amazon.
8. What are some challenges an individual might face by promoting on Amazon? What occurs to gadgets that don’t promote?
Like all actual enterprise, reselling on Amazon comes with its ups and downs (however in comparison with most different on-line enterprise fashions, these are a breeze to navigate!)
The secret is figuring out what to anticipate — and find out how to deal with it when issues don’t go precisely to plan.
Listed below are a number of of the widespread challenges rookies face (and the way we aid you cope with them):
1. Selecting the correct merchandise
Not each merchandise that appears worthwhile on paper finally ends up promoting nicely in actuality. That’s why we educate you to check small portions first — no large dangers, no guesswork. You’ll enhance your product analysis expertise with a bit time and apply (and we’ve instruments that can assist you pace up your progress massively).
2. Worth competitors
Amazon is a dynamic market. Costs can fluctuate primarily based on demand and competitors. We present you find out how to discover merchandise with sufficient margin to climate no matter might occur and find out how to know when to carry or regulate your worth.
3. Stock administration
You’ll discover ways to steadiness having sufficient inventory to maintain promoting — with out tying up an excessive amount of money in merchandise that transfer slowly. This turns into much more necessary throughout seasonal shifts.
4. Account well being
Amazon expects you to observe sure efficiency metrics (like order defect fee, cancellation fee, and many others.). Fortunately, FBA handles most of this for you — however we nonetheless aid you keep compliant and hold your account in good standing.
Bear in mind, you’re testing small batches of a number of merchandise, so if one thing doesn’t carry out, it’s not an enormous setback. You may shortly pivot, study from it, and hold shifting.
Over time, you’ll get higher at choosing winners and constructing programs that make every part smoother. These little bumps within the highway? They’re simply a part of constructing an actual, sustainable enterprise.
9. Are you able to inform us extra about your course? How does it really assist rookies?
Completely. Our Kickstart Reselling program, led by our reselling professional (and my enterprise companion) Josh, is constructed for complete rookies. You don’t want expertise, merchandise, or tech expertise.
Right here’s what you get:
- 8-week coaching: Step-by-step system to go from zero to first gross sales
- Sourcing Vault: Our private listing of internet sites to search out worthwhile merchandise
- Every day Deal Alerts: We even aid you spot real-time alternatives
- Weekly teaching calls: Ask questions and get assist from our group
- Non-public neighborhood: Meet different sellers, share wins, and get help
- Scaling instruments: Learn to outsource, scale, and switch this right into a full-time enterprise if you need
It’s not fluff. We educate actual, actionable methods and stroll you thru each step.
And whereas Kickstart focuses on the reselling mannequin (the place you discover discounted merchandise on-line and flip them for a revenue on Amazon), we additionally supply superior coaching for individuals who need to transfer into wholesale afterward.
That’s led by our Wholesale professional, Mike, who’s superb at serving to individuals take issues to the subsequent stage after they’re prepared.
However to be tremendous clear: should you’re simply beginning out, Kickstart is the right place to start. You’ll study every part you should make your first gross sales and construct a enterprise that matches round your life.
And should you’ve caught round this lengthy, an enormous thanks for studying this submit that our good buddy Michelle requested us to jot down.
Being fascinated by private finance offers you such a leg-up on most individuals on the subject of revenue streams, investing, and different matters that may actually set you up for achievement long run.
So even when we don’t work collectively, sustain the superb studying journey, and I want you all one of the best!
Are you curious about beginning a enterprise promoting on Amazon?
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